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Pitch → Plan → Prototype

Can't document your app idea? Get a professional spec and prototype.

A guided conversation turns your idea into a full PRD and a clickable prototype. $199, credited in full toward your build. Designed to be your core app requirement documentation.

$199

one-time

credited in full toward a build with us

  • A guided conversation that gets at what you actually want built
  • A summary confirmed on the spot, before anything is generated
  • A full PRD: the source of truth for your product
  • A clickable prototype: the spec made visible
  • One round of revisions

Your idea is stuck in your head, and it's costing you.

Every attempt comes out different

Attempt 1not it
Attempt 2not it
Attempt 3still not it

You have nothing to hand over

"Can you send over the spec?"
"I have some screenshots and voice notes…"

Quotes balloon without a spec

Agency quote$30k+
Freelancer quote"depends"
Timelineunclear

That's normal, and it's exactly what this is built for. A quick, lean way to see your idea take shape and take one solid step forward.

How it works

  1. 1

    The self-serve interview

    A guided conversation that asks the questions we would ask on a discovery call, then confirms what we heard before anything is generated. No meetings, no scheduling. The question set carries what we've learned from 100+ builds.

  2. 2

    Share what you already have

    Sketches, screenshots, docs, competitor links, or the app you tried to build. The more context you give, the sharper the result.

  3. 3

    Get your PRD and clickable prototype

    Generated from the confirmed understanding: the full spec and a prototype you can click through and share. Includes one round of revisions.

What you walk away with

The PRD

Written for the developer who has to build it. That's what makes it a source of truth and what makes it worth money. It opens with an executive summary you can read in one page.

  • Executive summary you can actually read
  • The problem and the one job the product does
  • User types and what each can do
  • Core flows, step by step, including unhappy paths
  • Data model in plain language
  • Money flows, if any
  • Admin requirements, permissions and access rules
  • Scale expectation, security posture, integrations
  • Explicitly out of scope for v1
  • Open questions and assumptions made
  • Recommended build order

The out-of-scope and open-questions sections matter more than they look. They're where the judgment shows, and they're what stops the document from being a wish list.

The prototype

A clickable first cut that is recognisably yours. Its job is to prove the spec is coherent and give you something to react to.

To be clear: it's a faithful first cut, not the finished product. If you want a working product for $199, this isn't it, and we'd rather say that here than have you find out later.

The $199 is credited in full toward a build with us. It's not a purchase, it's a deposit on a decision.

Who starts here

It keeps coming out wrong

You've tried a vibe-coding tool. Three times. You're not short of attempts, you're short of the articulation that makes them land.

You won't touch the tools

You're not going to build it yourself, and you'd rather pay $199 than fight with prompts.

You need it for someone else

A cofounder, a client, an investor, or a developer you are about to hire. They need a document, not a description.

You're about to commission a build

From us or anyone else. Starting a build without a spec is how budgets disappear.

Common questions

"Can't I just do this on Lovable?"
Yes, if you're asking for the right thing. Lovable takes your prompt and builds faithfully, including what's wrong, missing, or contradictory. We interrogate the description first: what the real user flow is, what's missing from the data model, which of the three features is the actual one, what breaks when real users arrive, and what should ship first. And then assemble it into reliable specs using processes proven over 15 years. Lovable builds what you asked for. We work out what you should have asked for first.
"Is the prototype the finished product?"
No. It's a faithful first cut that is recognizably yours. Its job is to prove the spec is coherent and give you something to react to.
"What happens to the $199?"
It's credited in full toward a build with us. It's not a purchase, it's a deposit on a decision.

Get your quick app audit

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